Explain how Buyer Power is used to develop the supply chain strategy:Determine how Buyer Power works together with the other 4 Forces Five to evaluate growth potential and develop the overall strategy.

SCENARIO
One of pharmaceutical distribution reseller’s new products will be launched in South America. Company executives want help in creating a solid supply chain strategy for their South America launch considering how to leverage the Buyer Power aspect of Porter’s Five Forces (see attached).

Explain how Buyer Power is used to develop the supply chain strategy.
Determine how Buyer Power works together with the other 4 Forces Five to evaluate growth potential and develop the overall strategy.

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