Increasing globalization, new technologies, and evolving market trends have all had a considerable impact on Dell’s recent performance.
With the company confronting some significant challenges and decisions, you have returned to the position of CEO to address its fundamental operating issues.
Last week you cleared your schedule and conducted a SWOT analysis to evaluate the company’s current situation and to determine a strategy which will align with the company’s existing business environment.
As you look over your assessment and consider the challenges facing Dell, you decide to call in the company’s top management team to discuss your findings. Your analysis includes the following elements:
1.Based on your assessment of the external environment, what conclusions have you drawn, and what opportunities and threats require immediate action from Dell?
2.What internal resources and capabilities at Dell can support these actions, and what weaknesses might interfere with the company’s ability to implement a new strategy?
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