Identify and justify the key features and underpinning learning strategy of your proposed programme. Explain how you would evaluate the programme’s effectiveness.

You are the Corporate Learning and Organisational Development Manager of a global Pharmaceutical Company engaged in the development, manufacture and distribution of generic pharmaceuticals with commercial markets in the USA, Europe and Asia. The company is expanding into emerging markets and to sustain its rapid growth the organisation has recognised the need for strong leadership and management. You have been asked to develop a leadership and management development programme for the top 30 managers across the globe. Drawing upon models and frameworks you have been taught, your personal reflection logs, discussions in learning groups and formative assessments:

-Identify and justify the key features and underpinning learning strategy of your proposed programme. Explain how you would evaluate the programme’s effectiveness.

Your Approach:

This is a proposal paper presenting your leadership and management development programme in the context of the case study.

Within the organisational context of the case study, consider the rationale for leadership development, critically analyse the key features of the programme, discuss the learning strategy and provide an evaluation framework for the programme with reference to key literature to support discussion and rationale.

The discussion needs to be based on academic theory and industry examples as relevant. Theory used in the proposal should be backed up by the use of full and consistent citation, both in text and in a full reference list provided at the end of the proposal.

A good approach to this coursework will:

(i) introduce the proposal explaining the role and importance of leadership and management development in organisations

(ii) present the background of the organisation to build up a clear rationale for the proposal. Here, further

assumptions on internal and external challenges can be made to build the case for the proposed programme

(iii) identify the learning outcomes and key features of the leadership and management development programme

(iv) discuss the overall learning strategy and range of interventions to implement the programme using relevant

academic literature

(v) present a clear evaluation strategy for the programme

produce an effective conclusion with a focus on sustainability/on-going professional development of leaders and managers.

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