Analyze how using a Competitor Analysis could benefit the overall success of this corporation.

Assignment 1: Strategic Management and Strategic Competitiveness

(Worth 200 pts)

Choose one (1) Memphis-based public corporation with which you are familiar or should you be undecided, a list of Memphis-based companies can be found here:

https://memphischamber.com/welcome-to-memphis/work/major-employers/ (Links to an external site.).

Research the company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml (Links to an external site.)),

 

Using concepts found in Chapters 1 – 3 of our textbook, write a five to six (5-6) page paper in which you:

Assess how globalization and technology changes have impacted the corporation you researched.

Assess how the vision statement and/or mission statement of the corporation influence its overall success.

Analyze how using the Five Forces of Competition Model could benefit the overall success of this corporation.

(1) Analyze how using a SWOT analysis could benefit the overall success of this corporation.

(2) Give your opinion on the corporation’s greatest strengths and most significant weaknesses. (3) Choose either a strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Justify your choices.

Analyze how using a Competitor Analysis could benefit the overall success of this corporation.

Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as academic resources.

Your assignment must follow these formatting requirements:

Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.

Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

Last Completed Projects