Select a local business that you will use for the projec tand prepare an overview of the business. Develop an entrance strategy for a new international market for your chosen business.

Select a local business that you will use for the project and prepare an overview of the business.

Develop an entrance strategy for a new international market for your chosen business. Include an assessmentof the appropriateness of the product, changes that may be required, distribution methods, and promotional strategies.

Evaluate the local responsiveness strategy of your chosen business.

Justify a staffing policy that would be appropriate for your chosen business.

Illustrate common communication barriers and push/pull strategies for your chosen business.

Prepare a Business Report that summarizes your work throughout the course and a PowerPoint presentation with your global strategy for your chosen business that resulted from your interview.

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