Select an organization and identify a potential alliance or collaboration.Demonstrate how the 8 elements listed in Finding Allies, Building Alliances by Leavitt & McKeown apply to this example.

Building Partnerships; Creating Coalitions

Instructions

1.  Select an organization and identify a potential alliance or collaboration.

Examples may include the following, but you are encouraged to discover any existing partnership/alliance as the subject of your paper. or even develop a theoretical partnership/alliance that you believe would be beneficial.
Amazon and Kohl’s (for streamlined product returns)
Amazon and Whole Foods (to explore expansion of Amazon Fresh delivery)
Target & CVS (establishes contract provider for pharmacy services)
Taco Bell and Doritos (locos tacos – sold over one billion units first year)
Starbucks and Barnes & Noble (coffee and books are a natural collaboration)

2.  Demonstrate how the 8 elements listed in Finding Allies, Building Alliances by Leavitt & McKeown apply to this example.

3.  Identify all potential benefits and concerns of this collaboration/alliance.

4.  Be sure to demonstrate a nexus between the collaboration/alliance you have identified and the text books and other scholarly sources.

5.  This paper should be approximately 5-6 pages long in proper APA format and use approximately 4-5 scholarly sources (or more as needed).

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