Sales (Paragraph 1) (500 words)
Provide literature review and discussion using the above mean score for sales.
Product (Paragraph 2) (500 words)
Using the below literature review and the above mean score for product provide discussion.
Robal,Reinsalu & Leiser (2020) argues that major producers such as China and U.S have reported growth in vertical transport industry.
Vedder (2014) states that the elevators are maintained under a full-service contract agreement due to high labour costs and they have a short service cycle, results in declining sales in vertical transport maintenance.
Robal,Reinsalu & Leiser (2020) argues the concern of aging escalators means that there is a need for continuous growth, however, factors such as equipment base, experience, the regulatory landscape and resources which impacts the growth.
Place (paragraph 3) (500 words)
Using the below literature review and the above mean score for product provide discussion.
Vedder (2014) states that US is therefore having a positive impact in several construction projects across the globe, at the same time offering competitive prices, hence shrinking the markets for other competitors.
Price (paragraph 4) (500 words)
Using the below literature review and the above mean score for product provide discussion.
Nurfindarti, Ausi & Gandakusumah (2020) states that China has dominated the construction of escalators in Asia, and currently trying to penetrate the United States market. This has led to declined sales of escalators in the United States.
Promotion (paragraph 5) (500 words)
Using the below literature review and the above mean score for product provide discussion.
Uusitalo (2012), states to sustain decline in sales, using the channel of cost cutting for the new equipment resulted in less orders.
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