Class: Strategic Planning for Leadership
Style: APA
Related order: Warby Parker
Company: Warby Parker (reading website attached)
Using the case study Warby Parker, describe the company’s attempt to revise or change its strategic plan. What prompted the revision and do you think it was a wise decision? Relate your response to our course readings.
Readings:
https://www.warbyparker.com/history
Ager, D. L. & Roberto, M. A. (2014). Trader Joe’s. Harvard Business School No. 714-419. Boston,
MA: Harvard Business School Publishing.
American Psychological Association. (2010). Publication manual of the American Psychological
Association (6th ed.). Washington, DC: Author.
Bryson, J. (2011). Strategic planning for public and nonprofit organizations (4th edition). San Francisco,
CA: Jossey-Bass.
Marquis, C. & Villa, L. V. (2012). Warby Parker: Visions of a “good” fashion brand. Harvard
Business School No. 413-051. Boston, MA: Harvard Business School Publishing.
Porter, M. E. (2007). Understanding industry structure. Harvard Business School No. 707-493. Boston,
MA: Harvard Business School Publishing.
Reinhardt, F. L., Casadesus-Masanel, R., & Kim, H. J. (2010). Patagonia. Harvard Business School No.
711-020. Boston, MA: Harvard Business School Publishing.
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