Corporate Strategy
How to Evaluate Corporate Strategy by Seymour Tilles From the Magazine (July 1963)
Read the article on How to Evaluate Corporate Strategy and then write a one to three sentence summary of each of the sections below and what they mean to creating one’s corporate strategy (1-6 below).
Answer the question at the bottom of this assignment (Q below).
1. Internal consistency.
2. Consistency with the environment.
3. Appropriateness in the light of available resources.
4. Satisfactory degree of risk.
5. Appropriate time horizon.
6. Workability.
Q: Why is it so important for a company to delineate and appraise its strategy?
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