Establishing Credibility
Apply the FAIR Test to a Media Interview
Using the FAIR test, evaluate a Wall Street Journal interview with Tim Cook (“Tim Cook Defends Apple’s Encryption Policy” on YouTube: ( about resistance to a U.S. court order to help unlock a terrorist’s iPhone.
Address each aspect of the FAIR test:
(a) facts (how factual was the communication?);
(b) access (how accessible or transparent were the motives, reasoning, and information?);
(c) impacts (how did the communication impact stakeholders?);
(d) respect (how respectful was the communication?).
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