Is it difficult for multinationals to collect accounts receivables from local retailers?What recourse do consumers have against false claims by companies?

S T R AT E G Y F O R I N T E R N AT I O N A L M A R K E T S
Can companies easily obtain reliable data on customer tastes and purchase
behavior?
• How strong is the logistics, transportation, and ICT infrastructure?
• Is it difficult for multinationals to collect accounts receivables from local
retailers?
• What recourse do consumers have against false claims by companies?

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