Does their statement meet the 5 by 5 test? Explain why you believe it is strong? If not, prepare a new statement and discuss the rationale you used for developing this new statement.

Review and present the vision and mission statement of WestJet Airline. Does their statement meet the 5 by 5 test? Explain why you believe it is strong? If not, prepare a new statement and discuss the rationale you used for developing this new statement.
5 by 5 test listed below….
Clear: reveals type of industry and what firm strives to become

Futuristic: reveals what the firm strives to become or accomplish within five years

Concise: one sentence in length

Unique: reveals the firm’s competitive advantage

Inspiring: motivates the readers to support the firm

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