⦁ Distinguish between different types and levels of strategy and strategy implementation environment of hypothetical and real-world organizations. (CLO3)
⦁ Gain insights into the strategy-making processes of different types of organizations (CLO4)
⦁ Understand the contribution of various functional areas e.g. production, marketing, purchasing, and supply management to the overall well-being of the organization. (CLO5)
⦁ Understand issues related to strategic competitive advantage in diversified organizations (CLO6)
This assignment includes 2 sections:
⦁ Case study
Assignment Question(s):
Read carefully the mini case No 18 from your textbook (entitled ‘Tesla Motors Inc.) and briefly answer the following questions:
⦁ What is the competitive strategy used by Tesla Motors company?
⦁ Use the five forces of the M. Porter matrix to describe the industry that “Tesla Motors” belongs to.
⦁ Describe the different functional strategies of the Tesla Motors company.
⦁ Describe the relationship of Tesla Motors with its primary stakeholders.
⦁ Describe the market position of Tesla Motors.
⦁ Describe the core competency of Tesla Motors.
⦁ Describe any strategic alliance ustify.
⦁ What are the main challenges that Tesla Motors faced?
⦁ Assess the competitive advantage of Tesla Motors in its market.
⦁ Recommend solutions for Tesla Motors to improve its competitive advantage.
⦁ Mini-project
From real national/international market, choose an example of acquisition and answer the following questions:
⦁ Briefly introduce your chosen firms, and partners of the acquisition. Max 100 words
⦁ Explain the different reasons for this acquisition.
⦁ What is the method used by the acquiring firm to manage its culture after acquisition? underline the pros and cons of this method.
⦁ Is this acquisition successful? Justify.
⦁ Give three challenges that can face a firm that uses an acquisition strategy.
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