If you were planning to do business in a culture that was opposite from your own on the cultural dimensions of “power distance” and “individualism/collectivism,” what challenges would you expect to face?  How would you prepare?

Action Required:

Watch the short video in the following link and answer the questions that follows:

Ethics and Social Responsibility
Google’s China Problem

12.3 Test your Knowledge:

If you were planning to do business in a culture that was opposite from your own on the cultural dimensions of “power distance” and “individualism/collectivism,” what challenges would you expect to face?  How would you prepare?

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