Comparing Trader Joes to others in the retail super market industry, and comparing first mover advantages to late mover advantages, please do the following:
1. Using the comparison above between Trader Joes and others who has come out ahead and why?
2. From both positions what is something you would improve going forward?
3. What is a major change you see coming in this business?
Make sure to support your answers with case study and outside research.
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