Identify a product or service that both you and your parents or grandparents have purchased, but through different distribution channels. Name and describe the distribution channel your parents or grandparents used to purchase the product or service. Then, name and describe the distribution channel that you prefer to purchase that same product or service, and explain why.

Not Your Grandparents’ Distribution Channel mkt

In your initial post, identify a product or service that both you and your parents or grandparents have purchased, but through different distribution channels. Name and describe the distribution channel your parents or grandparents used to purchase the product or service. Then, name and describe the distribution channel that you prefer to purchase that same product or service, and explain why.
In your replies to at least two peers, discuss the demographic and psychographic characteristics that would align with the distribution channels they described.
Given that we all have purchased our food a different way due to the pandemic, I’d like for you to stay away from those products for this discussion.

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