Employer branding is a key means by which contemporary organizations implement a strategic approach to HR:What are 2 or 3 key differentiators of a branded approach to employee recruitment and employee selection?Discuss

Employer branding is a key means by which contemporary organizations implement a strategic approach to HR.

Read the attached chapter 6 from Valentine and Colleague’s HR Management and answer the following:

1. What are 2 or 3 key differentiators of a branded approach to employee recruitment and employee selection (Valentine chapters 6)?

Required Sources

You must use the course texts as well as articles from scholarly and practitioner journals. Be sure to use current APA format, and include in-text citations for the following sources:
At least 1 citations from Valentine (2020).

At least 1 citation from related scholarly journals (e.g. Human Resource Development Quarterly, Human Resource Development Review, Human Resource Management Journal, Journal of Applied Psychology, Journal of Strategic Human Resource Management, Journal of Biblical Integration in Business, Christian Scholars Review),

At least 1 citation from a related trade/practitioner publication (e.g. Harvard Business Review, HR Magazine, T&D Magazine, Business Week, Wall Street Journal).

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