Does this strategy make sense given the firm’s core and distinctive competencies?

Identifying the firm’s generic strategy and strategic approach.

1. What is the firm’s generic strategy?
2. Does this strategy make sense given the firm’s core and distinctive competencies?
3. Using Miles and Snow Typology, what is the firm’s overall strategic approach to the marketplace?
4. Does this approach make sense given the firm’s core, distinctive competencies and generic strategy?

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