In today’s current global environment, why should a company engage in international business?Discuss

PART ONE: SUMMARY (3 pages)

Read Hout, Porter, & Rudden’s (1982) article and review the three examples of the companies that were successful in competing globally. Each of the companies had a different approach to executing a global strategy. In today’s current global environment, why should a company engage in international business? Must use a minimum of five new peer-reviewed journal articles and provide examples of companies who were successful in doing this. Is their strategy similar to the Hout, Porter, & Rudden (1982) article? Explain.

PART TWO: ANNOTATED BIBLIOGRAPHY (2 pages)

For all sources used you must: provide an APA formatted Citation; summarize the source and discuss the research study that was conducted and what the findings were; assess the source and discuss how useful it is and how it compares with other sources in your paper; reflection how the source will be useful to you in your forum. How does it help to shape your argument and how are you using it to shape your writing?

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