Consider and critically reflect on your own consumption patterns over the last 12 months in relation to you what you consider to be a luxury product of your choice supported by some appropriate marketing theory you have encountered in this module.

QUESTION

Marketing Management in Action: Individual Reflection

This is component to be written by yourselves and not as part of your group. The word count for this component is 2000 words (excluding references).

Task:

Consider and critically reflect on your own consumption patterns over the last 12 months in relation to you what you consider to be a luxury product of your choice supported by some appropriate marketing theory you have encountered in this module.

 

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