Evaluate strategic initiatives to leverage opportunities and mitigate threats to small businesses. Demonstrate how to build a competitive advantage through functional level strategy

Develop the skills to assess the success of the plan.

Evaluate strategic initiatives to leverage opportunities and mitigate threats to small businesses.
Demonstrate how to build a competitive advantage through functional level strategy
Prompt:

Prepare a strategic plan that contains the following sections:

Executive Summary
Company Overview (with ticker symbol)
Company History
Products and or services
Operations
Vision
Mission Statement
Corporate Values & Culture
SWOT Analysis
Competition
Management team/Leadership
Financial Outlook (financial predictors)
Strategies
Conclusion
Instructions:

Paper must be written in 7th Edition APA format using headers, headings, in-text references, reference page, 1′ margins (use template provided below)
Make sure you use adequate, credible and reliable APA source citations to support your work.
Assignments used in prior courses are not accepted for grading in future courses (ex: Marketing 600).

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