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List three product decision, explain as necessary, and then justify using either information you have discovered in your consumer research, your situational research, or new research that you have discovered using quality sources.

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Product Decisions Create a marketing strategy for the SBU (Virgin Hyperloop). Keep in mind the objectives that you have created for this marketing plan. Every one of those objectives should be addressed somewhere within the strategy and align with at least one of the four P’s. Think about all of the relevant product decisions as […]

Define selective perception, and relate one or two elements of this concept to your own attention patterns in viewing print advertisements and online commercials.

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Answer the questions below in a Word document. For each question, copy the question from this sheet into your exam, number it, and highlight it in bold. Then, provide your response. 1.) Find three advertisements, each directed at a different market segment in the VALS framework. Include a screenshot of each ad. For each ad, […]

Many digital and social media sites are widely used in marketing strategies. Prepare a 10- to 15-slide presentation with detailed speaker’s notes and visuals elements.

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Digital and Social Media Strategies Presentation Many digital and social media sites are widely used in marketing strategies. Prepare a 10- to 15-slide presentation with detailed speaker’s notes and visuals elements. Complete the following in your presentation: Identify a company that could benefit from better use of social media. Analyze at least 10 digital and […]

Review the SBC Overview.What is your view of SBC’s strategic marketing strategy? What is your view of SBC’s use of social media for its target market?Explain

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Review the SBC Overview. Read the transcript of an interactive exercise. Consider what you learned in the experience and respond to the following in a minimum of 175 words: What is your view of SBC’s strategic marketing strategy? What is your view of SBC’s use of social media for its target market? What were some […]

Present the plans for the sustainable product/service. Using the Marketing Mix you will describe how the updated product/service will be marketed.

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Marketing Sustainability of Dove company Present the plans for the sustainable product/service. Using the Marketing Mix you will describe how the updated product/service will be marketed. You are also expected to show what the new product/service might look like and an understanding of cost implications.

Create a digital social media marketing campaign.

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Digital Social Media Marketing Advertising Campaign. A Digital Social Media Marketing Advertising Campaign is an online strategy to promote a business’ product or service by increasing engagement, traffic, and conversions through social media. Figuring out how to reach, connect with, and convert potential customers can be overwhelming, so it’s always a good idea to look […]

Looking at a food retailer you like, name that retailer. Explain one way that that retailer is impacted by government regulation be specific,name and explain the regulation or law and exactly how you see it actually impacting this retailer.

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In this chapter, we learn how the legal and ethical environment influences a retailer’s decision-making. This includes the legal aspects of decisions made on pricing, promotion, products or merchandise, and marketing supply chains. The chapter concludes with a discussion of the major ethical decisions facing the retailer today. Looking at a food retailer you like, […]

How does the event use Commercialisation & Sponsorship to promote its image?Explain

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NBA Basketball Playoffs 1: How does the event use Commercialisation & Sponsorship to promote its image? 2: Who are the main stakeholders in the event & what is their role? 3: What key ethical issues have been faced by the event in recent years? 4: Evaluate approaches to segmentation, targeting and product positioning in the […]

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