Description For this coursework, the dataset must be analysed on SPSS Statistics 26 Individual Assignment – Project Details Sky5 is a fictitious retailer that sells clothing and home items (similar to Zara) in the US. The retailer is seeking various ways to growing its business. It has launched a few promotion campaigns recently; it is […]
Critically review and evaluate the marketing of ONE known brands. Focus on the current situation and the marketing the brands are currently using. The brands are international but to provide more focus, you can concentrate on their activity in one country such as USA, UK or China etc.; or focus on part of their business […]
Touchstone 1.2: Write a Research Question, topic, and Outline ASSIGNMENT: Following the Topic Selection Guidelines below, choose an argumentative topic to research. This will be your topic throughout the entire course, so the activities required for this assignment will provide the foundation for your future Touchstones. The topic for an argumentative research paper must be […]
Coursework (100% of module marks) Assignment task The coursework comprises an applied piece of work consisting of a marketing plan based on a brand within a specific sector. The first part of this coursework is undertaken as a group-work poster (20%), with the second stage an individual marketing plan report of 2500 words (80%). The […]
Description Paper: Case Study Word Count Minimum: 2500 Details: You are in your second year as a Marketing Analyst for Carnival Cruise Lines. As we see the struggles cruise companies dealt with out of COVID 19, you have been requested to perform a SWOT analysis on the company as they prepare for re-opening and bringing […]
Eco-conscious brand Is it important to you for a company to be involved in societal issues and concerns? Why or why not? Does it impact the brands you purchase? Explain. Are there brands you will not purchase because you feel they do not care about the environment and society? Explain.
Description The chosen brand is Dyson (household appliances) The IMC Proposal This tests the students’ ability to assess current brand performance and evaluate potential for improvement in the brand through the application of IMC. Writing your IMC Proposal (Part 1) Marks: 10% of the total module Words: 3,000 words This first stage proposal establishes the […]
Topic: Discussion Paper details: Part 1: ONE initial post The news/events may include new challenges/opportunities in a changing marketing environment, as well as successful or unsuccessful brand cases found in the news. They can be taken from online or offline media sources, including newspapers, websites, online forums, books (other than textbooks), TV news reports, professional […]
Develop a brand concept for the one of the important brands you will ever be responsible for yourself in the professional space. The following steps you have to take: -Develop and State the Mission Goals and Objectives for your “I” brand -Analyze and describe the target audience you want “I” to resonate with -Describe “I” […]
https://www.viddler.com/embed/a909949d View the entire video, then write a short 200 word essay explaining how this video illustrates at least 3 key marketing concepts from Chapter 13. Bold type the two or three words that describe each of the three key marketing concepts that you are explaining. As a part of this assignment you are required […]
