Is it environmentally responsible for RH to produce and distribute such large paper catalogs? Are there ways it could mitigate the environmental impact of this program? How could it best deal with the likely negative reaction from “green” customers?Explain

Source for the article in Module 6: Marketing Management, 3rd edition by Greg W. Marshall, Mark W. Johnson; Publisher: McGraw-Hill; Year: 2019 Restoration Hardware—Using the Brick-and-Mortar Store as a “3D Catalog” The Internet has been a major disruptive force in modern retailing, helping bring about the demise of numerous familiar stores in your local mall: […]

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