What do you think of Steinway’s 1992 decision to launch the Boston line of pianos? What impact might this new line of pianos have on the company?Explain
Read Harvard Business School’s c ase study titled “Steinway & Sons: Buying a Legend (A)”. Answer the following questions in details. Q1. Identify and explain Steinway’s historic point of differentiation Q2. What do you think of Steinway’s 1992 decision to launch the Boston line of pianos? What impact might this new line of pianos have […]