Drawing on the material gathered and analysed for the group assessment, individually you will submit a 1000-word IMC Plan for the launch of the product/service developed previously.

  Drawing on the material gathered and analysed for the group assessment, individually you will submit a 1000-word IMC Plan for the launch of the product/service developed previously. Description Your IMC Plan should cover the following requirements of this Assessment Task. Include the buyer personas that you identified in your assessment 1 and provide customer […]

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