Can you think of any other product that relied solely on public relations? What was it about its unique selling proposition that made this feasible for this company?Explain
TOPIC 2: Public Relations This section of the Week 7 readings highlights the basics of public relations tool and activities. These tools include: · Press releases · Sponsorships · Cause-related marketing · Product placement Many companies with small budgets mistakenly think they can use “free” advertising as they define public relations. Indeed, some […]