How much does the core product matter to customers when choosing between competing services? In what way would this affect the marketer’s approach to positioning the service in the market?Explain
Services Marketing How much does the core product matter to customers when choosing between competing services? In what way would this affect the marketer’s approach to positioning the service in the market? You should consider different types of services in your answers. The learning outcomes for this assignment are: Demonstrate an understanding of the differences […]