Describe a historical situation where a failure to assess and correctly interpret the external environment resulted in a business’ failure. What elements of the external environment were missed? How might the company have corrected this oversight? Cite any sources used to support your answer.
Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2017). Strategic management: Competitiveness and globalization: Concepts and cases (12th ed.). Boston, MA: Cengage Learning. ISBN-13: 9781305502147 These are DQs need to be 150 words and cited from the highlighted book if possible. 1.Why does scanning the external environment play such a significant role in strategic analysis? […]