Find an example of a consumer product company website that uses all 6 facets in their integrated marketing communications on the site.Explain each how each facet is used.
From the Facets Model of Effects study notes we learned that effective advertising creates six types of consumer responses: See/Hear: the Perception Facet Feel: the Affective or Emotional Facet Think/understand: the Cognitive Facet Connect: the Association Facet Believe: the Persuasion Facet Act/Do: the Behavior Facet Find an example of a consumer product company website that […]