Present a summary of how/ if you will use Standardisation, Adaptation and Glocalisation for each of the P’s covered. Provide examples of how each P would look in the new country and explain the rationale/ thinking behind the decisions. Strong ones will be linked to the PEST findings.
Assessment (Presentation). Design and present a SOSTAC plan to move one of the listed companies to a country outside of the UK. If you choose a company which is not on the list you will be graded at 0 Provide a hard/ electronic version of your slides ahead of the presentation. Clearly label and Harvard […]