Write a 5-6 page report for an executive-level management team about whether Adidas should develop a similar DTC competitive strategy to Nike’s.
Write a 5-6 page report for an executive-level management team about whether Adidas should develop a similar DTC competitive strategy to Nike’s. Introduction You have been hired as a consultant by Adidas to analyze Nike’s direct-to-consumer (DTC) distribution strategy to determine if Adidas should develop a similar competitive strategy. A report is to be presented […]