What is the service company’s branding strategy? Some items you might want to consider in this section are: How do they position their brand?Explain
Overview: Service marketing is a relatively new entrant in the world of marketing has only emerged as a separate field of study in the 1980s (Hoffman & Bateson, 2017). Marketing a service poses unique challenges to the marketer. Instructions: In this assignment, choose a service that you currently use or have used in the past […]