State the organization’s industry or purpose.Explain how and where you determined your sample population and why your sample choice will get you the data you need.

Prior to beginning work on this discussion forum, read Chapters 8 and 9 of the textbook. You have been hired as a marketing consultant in your company, JPMorgan Chase. The organization is asking you to identify a sample population to determine the demand for a product or service they are planning to offer. You will […]

Based on decision making situations, where potential situations are categorized based on the degree of certainty or ambiguity and perception of problem vs opportunity: How would you categorize this decision?

On January 30, 2018, three major US corporations, Amazon, Berkshire Hathaway, and JPMorgan Chase announced their partnership to create solutions to address the healthcare needs of their US employees. (https://www.businesswire.com/news/home/20180130005676/en/Amazon-Berkshire-Hathaway-JPMorgan-Chase-partner-U.S.). Based on decision making situations, where potential situations are categorized based on the degree of certainty or ambiguity and perception of problem vs opportunity: How […]

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