Using this information, integrate appropriate graphs (showing three years of data) and discuss what the marketing agent can learn from the identified moving trends.
Discussion – Customer Segmentation 1. Identify a specific (current) product (e.g., i-Phone, Nike shoes, BMW automobile) and conduct an in-depth analysis to identify an appropriate target market. 2. Your Discussion must contain 3 characteristics of your potential market and discuss why these characteristics are important to the marketing agent. 3. Using this information, integrate appropriate […]