How is the team using their research to identify areas to use paid, earned, and owned media?
Paid, Earned, and Owned Media Follow this guide from Meltwater Download this guide from MeltwaterMeltwater A leader in media analytics, to better understand paid, earned, owned, and shared and create notes on how you can use what you’ve made so far to fit the three categories. It’s possible that you won’t use all categories, but […]