Traditionally, the public relations sector has concentrated only on earned media, while marketers have generally focussed on buying advertising. What are your thoughts on paid media and public relations? Are there ethical considerations here? Have you seen examples of paid PR done well?Discuss
Discussion: Paid Media and Public Relations The purpose of this discussion is to reflect on your learning and to further your understanding of the factors affecting the labour relations system. Post your comments In this activity, you will contribute meaningfully to the discussion answering the following question: Traditionally, the public relations sector has concentrated only […]