Describe the favoring and opposing macro forces impacting (currently and in the future) demand for your market offering: Clearly indicate any of these forces that have little to no impact on demand.
Assignment Description MARKET DEFINITION It is critically important to fully understand what market you compete in. An overly narrow view of the market can blind a company to potential competitive threats, such as when railroads thought of themselves as “railroads” rather than as “transportation companies.” The purpose of this analysis is to create a picture […]