Provide an analysis of the external marketing environment currently facing David Jones; Provide an analysis of the internal marketing environment currently facing David Jones; Develop an overall marketing strategy David Jones.

David Jones Ltd. (AU): A Case Study Description Case Study: 3500 words, You will need to submit a report that addresses the following situation: David Jones, the struggling Australian retailer, is planning a major re-launch. After many failed attempts in the past, it is still hopeful of re-capturing a dominant position in the Australian retail […]

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