Identify global competitors operating in the market (or considering entering it) and discuss their strengths and weaknesses vis-à-vis local firms.

COUNTY REPORT OUTLINE Assume that when a firm is considering internationalization or was internationalized to a foreign country (target country); external analysis of various environments is essentially required to decide attractiveness of that country for internationalization. Use the following guideline for your country report. Executive Summary · Short summary of report o How attractive is […]

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