Does it look like they are adapting their content for the channel and the type of audience(s) likely to frequent that channel? Do they have visual/media consistency on their channels? Do they look like they have a cohesive “visual brand?
Guiding questions: – Is there content that really resonated with audiences that you think they should do more of? – How well aligned is the content with their stated mission/values? – Are there ways they could be more responsive to their audiences? – Does it look like they are adapting their content for the channel […]