Discuss how the resource-based view (RBV) of the firm combines the two perspectives of (1) an internal analysis of a firm and (2) an external analysis of its industry and its competitive environment. Include comments on the different types of firm resources and how these resources can be used by a firm to build sustainable competitive advantages.
Discuss how the resource-based view (RBV) of the firm combines the two perspectives of (1) an internal analysis of a firm and (2) an external analysis of its industry and its competitive environment. Include comments on the different types of firm resources and how these resources can be used by a firm to build sustainable […]