Examine the direct competitors. Discuss what your competition offers that your business/brand does not offer. Examine why their customers are purchasing from each competitor and not from you. Collaborators Who are your collaborators? Define all business partnerships.
Use this information as well as your own knowledge and research, to complete the Situation Analysis template. Additional research should include the use of the company’s website, the course textbook, and other online sources. Note: Do your own assessment of the business, do not go to the company website and copy their analysis Who are […]