What are some best practices or lessons for both digital marketing and product placement that can be derived from this case?Discuss
Description TOPIC 1: . Digital Marketing For this topic we will discuss a recent case where the Kellogg company launched a digital campaign to capitalize on (unpaid) product promotion for Eggos in the Netflix series Stranger Things. Read the case and then address these questions in your response: http://sk.sagepub.com.ezproxy.umgc.edu/cases/stranger-things-digital-marketing-lessons-eggo-netflix-collaboration What benefits did Eggo see from […]