Using principles of media planning, create a hypothetical media plan for the new Philips Juicer.

Advertisement- Media Planning You are the media planning team of the ad agency that has been hired by Philips to create a media plan for the launch of their new juicer. • The existing creative assets are: • A print ad • A long version of a TV commercial, which will be available to air […]

What is the general mood or feeling of the commercial? Since we know the product or service being sold, what methods are the advertisers using to make us interested? How do they portray the product or service in a positive light?Explain

Commercial visual analysis Visual Communication Writing Assignment Two: Commercial Analysis Assignment Overview: 98.1% of American households have a television, while 99% of people in America can read (2). This means that being able to read barely beats out having a television in your home. Most of us were taught to read when we were very […]

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