Click on the name of both your primary and secondary VALS types. This will take you to a description of both types, which you will also need to include.
IA3 consumer behavior Go to the link below to complete the VALS survey: http://www.strategicbusinessinsights.com/vals/presurvey.shtml Links to an external site. Click on the link at the bottom of the page that says “Take the Survey” to start the survey. The site will provide you with a primary and secondary VALS type. Your assignment is to discuss […]