You have been tasked by the CEO/President of your company to assess the quality program (or lack
thereof) and propose a quality program or quality program enhancement. (see instructor comments
below)
Choose a company not used in previous weeks of the course (i.e. Motorola or General Electric)
Note: Make sure you support your paper with course concepts(*PDF attachments included in speedy
paper request) and illustrate your mastery of the concepts with real life examples from your
company.
Write a 2,450- to 3,500-word paper that includes:
• A brief overview of this company’s product offering (manufacturing or service)- minimal word count,
the CEO/President just needs framing of the proposal
• Detailed description of why a quality program would benefit the company
• Explanation of how the Voice of the Customer and Voice of the Market would drive the program
• Description of how you would implement this quality program
• A list of tools and metrics you would use to ensure success
• Explanation of how external quality organizations would aid in determining your company’s quality
program. Suggest a specific quality audit for the company to use.
