Choose any contemporary domestic or global company and go to their website and peruse their information. Describe the business model based on what you were able to find. How does a business model differ from a business plan?

Choose any contemporary domestic or global company and go to their website and peruse their information. Describe the business model based on what you were able to find. How does a business model differ from a business plan?

Activity 2: The Four Parts of a Business Model
Based on what you were able to find, describe their business model and each of the following components: the offering, the customers, the infrastructure, and the financial viability.
Activity 3: What job is the customer trying to get done?

According to your text, customers face at least one of the four problems that prevent them from getting a job done. These problems include: lack of time, lack of money, lack of skills, and lack of access (see Figure 5.2).

Identify key stakeholders or customer groups in the company you’ve identified:
What are the key jobs that key stakeholders need to get done?
What are the key barriers to getting these jobs done more efficiently?
Have you identified any potential opportunities?

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