Develop recommendations based on a sound theoretical understanding to motivate these physicians to improve their compliance.

Chapter 6, we discussed Expectancy Theory and how it can impact an individual’s level of motivation. We also explored Equity Theory in conjunction with Satisfaction-Performance Theory. Lastly, Goal-Setting Theory and Reinforcement Theory were introduced to show motivate and change behavior. In this case, you are the administrator of a local hospital. You are trying to implement a new process in the hospital and for the most part everyone has accepted the change EXCEPT for this small group of doctors.

This group of doctors don’t seem willing to understand the importance of your change. When you have spoken with them, they often state that they will try harder to be compliant, but ultimately don’t change their behavior. Frustrated by the lack of cooperation, you are exploring theories on motivation and behavior change.

Develop recommendations based on a sound theoretical understanding to motivate these physicians to improve their compliance. -Address the case inquiries in full, being absolutely certain to do so not as a layperson, but as a healthcare organizational behavior expert, making sure to reference theory, findings in scholarly articles, etc. to justify your positions.

Merely providing personal opinions which are unsupported is insufficient and will be grounds for failing this assignment. You must use the tools offered in your readings, coupled with those acquired by additional research, to address the case professionally

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