Company to research – Apple Inc.
Research the top management of the organization, and detail the strategies that they advocated to help
the company through the COVID-19 epidemic. As many companies had problems which led to lay-offs
and retrenchment, this is an ideal time to focus on how management is working to move the company
through these difficult economic times. Examine the critical issues that the organization faced, and detail
the strategies employed to mitigate them. All top managers are not successful. If the company you
choose employed strategies that failed, detail the failure and add analysis as to why it failed and what may have been done to foster success.
